A DISTINCTIVE OFFER
Give customers more to consider.
Popular shade styles can start to look interchangeable. Your own collection gives you something different to present, alongside your advice, service, and installation.
PRIVATE LABEL WITH AERIS
Our shades.
Your brand.
Give customers a collection they know as yours. Build a distinctive offer around popular shade styles, with products designed to be easy to sell, priced right, and easy to install.
A COMPETITIVE ADVANTAGE
Make your business
part of the choice.
A collection under your own name helps customers connect the products they love with the business they chose.
YOUR NAME
Build recognition with every sale.
Keep your business at the center of the customer experience. A private label collection helps customers remember who brought the room together.
PRACTICAL PRODUCTS
Start with a line built by dealers.
We’ve built our own brand in our markets by selling this collection as ours. More than 1,000 orders with our factory partner have helped us refine the products behind that promise.
TWO WAYS TO REPRESENT THE LINE
Carry AERIS.
Or make it your own.
Choose the branding approach that fits your business: AERIS Window Fashions or a collection under your own name.
At Southwest Blinds & Shutters, building our own brand has gone hand in hand with faster service, a stronger reputation, and growth.
Explore the AERIS dealer programPOPULAR STYLES. YOUR OWN COLLECTION.
A strong place
to begin.
Start with roller shades, or build a broader offering with zebra and natural shades. Choose the collections that fit your customers.
CLEAN & CONTEMPORARYRetreat
ROLLER SHADESClean lines and versatile light control make Retreat a natural choice for a wide range of interiors.
Explore Retreat
LIGHT & PRIVACYSerenity
ZEBRA SHADESLayered fabric bands offer flexible light control and privacy with a distinctive, modern look.
Explore Serenity
NATURAL WARMTH & TEXTUREElements
NATURAL SHADESRich woven textures bring natural warmth and character to a room.
Explore Elements
YOUR COLLECTION. THEIR HOME.
Let the room
tell your story.
Help customers choose the texture, light control, and finish that fit their room. Your expertise brings the collection together.
Talk about your collectionLET’S WORK THROUGH THE DETAILS
A clear plan
for your brand.
01 / YOUR BUSINESS
Tell us what you want to build.
Share the customers you serve, the brands you carry, and whether you’re starting a new collection or adding to an existing private label line.
02 / YOUR COLLECTION
Review products and branding.
We’ll discuss the shade styles, sample options, account pricing, and current branding options that fit your plans.
03 / YOUR NEXT STEP
Agree on the details together.
Before moving forward, we’ll review the account requirements and how you plan to present the line. Franchise businesses should also confirm any supplier and branding approvals.
PRIVATE LABEL QUESTIONS
Before you
make it yours.
Can I sell the products under my own brand?
Yes. AERIS is an ideal foundation for a private label collection. Talk with us about the products you want to offer and the branding options currently available.
Can I keep my other product lines?
Yes. Choose the collections that complement your existing offering. You can begin with a focused selection rather than changing your entire lineup.
What branding options are available?
Our team will review the current options with you, along with samples, account pricing, and any requirements. We’ll work through those details before you decide how to introduce the collection.
Can a franchise business explore private label?
Yes. Tell us about your organization and how you’d like to represent the products. Supplier and branding requirements vary by franchise, so any necessary approvals need to be part of that conversation.
LET’S TALK ABOUT YOUR BRAND
A distinctive collection.
A name customers remember.
Tell us what you have in mind. We’ll help you explore the products and next steps.